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Archstone Consulting Releases 2008 Holiday Gift Card Survey MarketWatch -Sep 22, 2008 For more detailed information and analysis relating to Archstone Consulting's 2008 Holiday Gift Card Survey findings, please contact: Michael Unger at (646) … This holiday, gift cards may go toward gas, foodReuters UK Gift Card Sales Down for Holiday’08, Study PredictsFootwear News all 7 news articles

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There is a new Direct Pay Program that hit the net a few months ago. It is called The

Independent Profit Center.
It is a very simple program that allows you to get paid directly on every sale
that you make. No qualifying sales, pass-up sales or anything like that is
needed. That means that once you join, all you have to do is make one sale and
you are pretty much at a break even point. The second sale puts you well into
profit.

For a few years, I have been successfully working what many are now calling
"Tier 1" programs. I prefer to call them "Direct Pay" programs because as the
promoter I get paid directly by the prospect for each sale I make even before
the company gets their share.

There are many examples of these "Tier 1" or "Direct Pay" programs online. A
few include EDC, PWF, CTC. While promoting these types of businesses I have
found that the number one reason that a prospect does not join the business is
the high up front cost of purchasing the product package. Most cost $1,000 or
more to join.

Another reason that many people decide not to join is the 1 up or 2 up
compensation structure that many Tier 1 or Direct Pay programs have. In these
types of pay structures a person has to give up all or a percentage of their
first one or two sales before they become qualified to get paid directly on each
of their sales. Most people just don’t like the fact that they have to give up
this income.

It was for these two reasons that I started looking online for a different
type of Direct Pay program. Specifically what I wanted was a program that met
the following criteria…

1. An entry level that most could afford but that still allowed for good
   profit.
2. A Decent line of digital products to promote.
3. Direct pay compensation structure on sales made but with no qualification
   criteria. (ie. no pass-up sales)

After a great deal of looking I came across a program called The
Independent Profit Center that met all three of the requirements that I was
looking for.

The IPC Program’s products included some software that would actually
benefit people in there marketing efforts online. The entry level was low enough
that most people could easily afford to purchase the products (which would make
IPC easy to promote) and the payments went directly to the person making the
sale with no qualifying requirements. So all a person would need to do was make
1 sale to pretty much break even.

After joining the The IPC Program I did find one thing that I felt was
not good but soon discovered I was wrong. In fact several of the people who have
purchased the The IPC Program’s package from me believe that what I
originally took as a negative to be the best part of the entire program.

Most programs, like those that I mentioned earlier, are set up ONLY with
replicated sites for you to promote. So every ad you run drives traffic to the
companies site (with the promoter’s id tagged to it), thereby building up the
programs reputation, alexa ranking, google rankings etc.

With that type of set up you are never building up your own business. Just
the companies business. Dan Miller founder of the IPC Program 
recognized this and decided that everyone who joins the The IPC Program
should learn how to set up their own domain, their own hosting, and their own
website. Thereby branding themselves and building there own business.

That is why he gave everyone the option of either promoting the
replicated link OR they can host part of the site and drive traffic to
their own site thereby branding themselves in the process.

I soon found out that Dan was 100% correct.

The training videos walks everyone… step by step…. thru the
process of setting up their own site. And Dan made it very easy to understand
and even easier to do.

During my testing phase of promoting the IPC Program  the number
one thing I heard from the people that purchased the program from me was how
much they learned from the training. Especially the set-up portion of the
training.

Dan also did a great job on the other parts of the training. Including the
best ways to promote the IPC Program.

After joining the IPC Program I decided to run a test for a few weeks
to see how easy the program really was to promote. During this time I chose
NOT to pay for any form of advertising and I also chose NOT to offer
it to anyone on any of my current lists.

Instead I decided to run a few ads on some free classified sites like
backpage and craigslist. What I discovered during this two week test was that
the IPC Program
was easy to promote. My first two sales came within 48 hours of placing the
initial ads which put me into profit.

During the rest of the test period I placed some new ads every few days to
see if the trend continued. While I did not make a sale every single day of the
test period I did produce enough sales to know how profitable the Independent
Profit Center would be when I decided to start the paid advertising
campaigns.

All in all The HBB
Advisor gives IPC 4.5 out of 5 Stars and believes that this program
would make a great addition to anyones portfolio.

About the author:

Brett Shelite AKA The HBB Advisor has been making a living
online for a number of years now. In fact he has not held a J.O.B. in over 6
years now. He strongly believes that anyone can make a good living online if
they find a program that they can believe in. However, he also believes that no
matter how good your program may be that if a person does not know how to market
properly (both online and off) that their success will be slow and difficult to
obtain. That is why he provides free access to one of the best known
marketing universities online to anyone on his team. If you would like
more information on anything Brett is doing just visit his
HBB Advisor Site.

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Washington Post

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